Membership

Choose Your Stage.

Every man starts somewhere. Find where you are — then climb.

Video coming soon

Tier 1

Fitness Foundation

For men starting the transformation.

$188 lifetime

Best value · one-time

  • 12-week transformation system
  • Training, nutrition & mindset
  • Brotherhood community access
  • Free 7-Day Fitness Kickstart
Start Tier 1 Try 7-Day Kickstart free →
Most Popular

Tier 2

Brand & Business

For men ready to make money.

$269 one-time

Tier 1 fitness access included

  • Personal brand & content system
  • Make your first $10K online
  • Everything in Tier 1 (fitness)
  • Free 7-Day Brand Kickstart
Unlock Tier 2 Try 7-Day Brand Kickstart free →
Elite

Tier 3

Elite & Scale

For men ready to scale and join the brotherhood.

$2,888

By application only

  • 1:1 weekly coaching with Ricardo
  • Direct WhatsApp / Telegram access
  • Quarterly in-person events
  • Everything in Tier 1 + Tier 2
Apply for Elite Get free business analysis →

The Path

Body → Brand → Brotherhood.

Each tier builds on the last. Master the body. Build the brand. Scale into the elite room.